Sustainable Management Practices and Their Influence on Corporate Reputation

Abstract

Tthe link between sustainable management practices and a company's image, focusing on how socially and environmentally responsible strategies affect how the public sees the company, the trust of stakeholders, and the long-term value of the brand. As customers, investors, and government agencies put more emphasis on sustainability, businesses are starting to use resources more efficiently, cut down on waste, source materials in an ethical way, and get involved in their communities. This study looks at how these practices affect the image of companies in a wide range of industries by using case studies and survey data from important stakeholders. The results show that businesses with strong sustainable efforts have more loyal customers, a better reputation for their brand, and more faith in their investors. The study also shows that clear reporting and ongoing efforts to be more environmentally friendly are important for creating trust and establishing the company as a responsible market leader. Businesses that want to improve their reputation by using sustainable management practices can learn a lot from this study. In the end, it will help both the environment and the business.